Marketing Attraction

Is This Viewed as Flirting?

|Marketing Attraction

Marketing Attraction and Flirting

Marketing attraction. Doesn’t that term strike you as flirting? That is exactly what it is!

No matter what you do or don’t like about this, marketing and sales have to be necessary for all businesses to succeed and thrive. Do you want to really enjoy this, then make believe that you are back in highschool flirting with your prospects like they are the most handsome hunk or prettiest girl in school.

Is it Flirting?

A business owner must appear to be wooing his prospects. You almost wine and dine them, make them feel special. You want them to get to know you, then to like you and then to trust you. You do that and the next thing and what you are praying for is you will be going steady with your prospects. They won’t want any one but you. Sounds like some romantic song doesn’t it. I always thought that cha-ching was a pretty harmony to hear. Just remember it normally takes 7 touches with a prospect before they become your girl, er I mean customer. That means you must stay in front of them a lot in order to, so to speak, hold their hand. If you can do this, they will start to want your products or services and that is sweet music to your ears; cha-ching.

One important strategy that is crucial today is how big a footprint do you make across the internet. An essential business component you must have in your tool kit of marketing attraction tools is a fully optimized digital footprint. You need to have local citations, reputation management, seo, social media, killer website, fantastic content and of course videos. Those prospects are going to check you out on Google before they even think about going out on the date with your products/services. Your marketing attraction must definitely shine on the internet. If it doesn’t, you will be that business wallflower who is never asked to dance!

With your digital footprint on the internet, one must have a complete arsenal of marketing attraction strategies to find your prospects and pull them to your company’s products or services. If the prospect can’t find you, how in the world can you flirt with them?

Your Internet Footprint 

One important strategy that is crucial today is how big a footprint do you make across the internet. An essential business component you must have in your tool kit of marketing attraction tools is a fully optimized digital footprint. You need to have local citations, reputation management, seo, social media, killer website, fantastic content and of course videos. Those prospects are going to check you out on Google before they even think about going out on the date with your products/services. Your marketing attraction must definitely shine on the internet. If it doesn’t, you will be that business wallflower who is never asked to dance!

With your digital footprint on the internet, one must have a complete arsenal of marketing attraction strategies to find your prospects and pull them to your company’s products or services. If the prospect can’t find you, how in the world can you flirt with them?

Cost Effective & Rapid Ideas 

I would like to present to you a number of ideas that you can do cost effectively and rapidly. These are brought to you from the following people: Mitch Meyerson, Jay Conrad Levinson, Seth Godin and Bea Fields.

To aid your website marketing attraction:

  • Build a powerful direct response entity.

  • Make sure your headlines are engaging with a problem/solution approach.

  • Direct their eyes to the one thing you want them to do.

     

 On your email signature:

  • Include your business contact information, of course.

  • Promote one thing – a new product, service, newsletter, article, free conference call. This is your best and first opportunity to ask everyone to engage with you and your company.

     

You must nurture relationships for referral business that can be complementary services serving the same market niche and get listed on their websites

You definitely must have client testimonials – employ them in all business media print and online materials. Whereas a picture can say a thousand words a video testimonial can speak hundreds of thousand of words.

Use audio and video conferencing from your PC for sales, presentations and meetings. The interaction from such tools is expected these days.

Write articles and press releases about everything you do and get them published in print but more importantly across the web. Remember grow your digital footprint!

Yes, all of these are ideas you can do yourself, burning the midnight oil. But what’s even better, is that these tools and systems can be delegated and automated – one more way for you to generate more profit in less time. You do this and I guarantee you will be a flirt on the internet. Your marketing attraction will be a 10 across the board. Customers will fall in love with your company, brand, products and services. Don’t tell me I didn’t warn you!

If you would like to discuss how you can begin to grow a larger digital footprint schedule on Scott’s calendar for a short conversation.

We wish you much success!

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Scott Weaver, Sr.
Scott Weaver, Sr.President & CEO
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2017-09-19T14:47:44+00:00

About the Author:

Joyce is the COO of SJWeaver Marketing Consulting. She is a U.S. Army veteran and served under the command of General Norman Schwarzkopf. Joyce worked in the corporate world for many years before venturing out and becoming a small business owner.

She became a Four Step Marketing Consultant in October, 2014. The internet marketing training was like trying to quench your thirst out of a fire hose!! After training she built her 1st website in April, 2015. Joyce is our in-house WordPress expert & is certified as a Professional Internet Marketer through eUniversity who is associated with Web CEO.